Entries tagged with “ghuneim wiredset” from Wiredset / Blogs / Mark Ghuneim
There are a few events coming up that I will be participating in.
First, on October 06, 2009, I will be on on stage with Jack Myers at The New School. This event is free. More information can be found at http://www.cencom.org/.
NYC: The Digital Era Part 1: What's Next? - Tuesday, October 06, 2009
Entertainment and technology expert Mark Ghuneim offers a crash course on how digital technology has transformed all fields of the media industry. Following a 16-year stint at Sony Music USA, in 2004, Ghuneim launched Wiredset, a successful digital marketing agency and technology incubator for TV networks, record labels and brands. He also founded the social media tracking and data visualization service, Trendrr.
Join us for an insider's view on the evolution of the digital media industries when Mark sits down with Jack Myers, one of the media industry's leading visionaries, consultants and economic forecasters. Learn how the impact of recent phenomena, such as social communities, user-generated content, commercial-avoidance technologies and performance-based media has changed all the rules. Find out everything you need to know now to keep your competitive edge!
The New School
Lang Auditorium
Arnhold Hall, 2nd Floor
55 West 13th Street
New York, NY
NYC: Next up October 22nd as part of a NARM Salon.
From from 4-7 pm at Soho House in NYC.
"What Gets Measured Gets Managed: Experts Discuss Metrics and Measurement of Music 2.0"
NYC: CMJ (week of October 20th)
Panel TBD
Then on to... LA. CA: Digital Hollywood
Next, on October 29, 2009, I will be moderating a panel discussion at Digital Hollywood. Fees and ticketing information can be found at http://www.digitalhollywood.com/.
Monday, October 29th
3:45 PM - 5:00 PM
Track II: Reinventing Advertising
Metrics and Analytics around Video, Social Media, P2P and User Generated Media
With advertising and the new technologies grabbing an ever greater share of the total advertising dollar, the need for accountability is greater now than ever. Data can be interpreted in any number of ways, drawing any number of conclusions, some proving to be on target, others leading to shaky investment of time, energy and useful results. The good news is that the ability to understand the metrics and analytics being applied to the new technologies - broadband, UGM, Social Networks, P2P and mobile - are beginning to show results. In this session, we will take a look at the latest techniques and question the assumptions that underpin advertising in the new medias.
Steve Banfield, CEO Mixercast
Bill Stephenson, VP Advertiser Solutions, Nielsen Online
Ali Rana, Vice President, Digital Strategy, Dynamic Logic
Chance Parker, Vice President and General Mmanager, J.D. Power and Associates
Adam Shlachter, Senior Partner, Digital Practice Lead, MEC Interaction
Esco Strong, Sr. Manager, Microsoft Advertising Institute
Mark Ghuneim, CEO, Wiredset, Moderator
2010: Toronto CA: Digital Music & Media Summit, part of the Canadian Music Week.
Last, on March 10, 2010, I will be speaking at the Digital Music & Media Summit, part of the Canadian Music Week. More information can be found at http://www.cmw.net/.
Over a period of four days in downtown Toronto, the Digital Music & Media Summit (DMS) will discuss the business of content and traditional relationships between the media and end users.
Launched by the Canadian Music Publishers Association (CMPA) six years ago and expanded with the support of the Ontario Media Development Corporation (OMDC) in 2008, DMS continues to bring together the top executives in music, broadcasting, film, multimedia, marketing, publishing, games, and technology to examine the transformation of the entertainment industries.
Confirmed to speak as part of DMS are some of the biggest names in digital worldwide, including Rob Wells - Sr. VP Digital, Universal Music UK Limited; Michael Paull - EVP Global Digital Business, Sony Music Entertainment; Angela Poe - Marketing & Social Media Manager, The Gary Group; Mark Ghuneim - CEO/Founder, WiredSet and Trendrr; and Jay Frank - Sr. VP Music Strategy, CMT (An MTV Network) as well as executives from some of the top digital companies in India - fast becoming the software powerhouse of the world.
First, on October 06, 2009, I will be on on stage with Jack Myers at The New School. This event is free. More information can be found at http://www.cencom.org/.
NYC: The Digital Era Part 1: What's Next? - Tuesday, October 06, 2009
Entertainment and technology expert Mark Ghuneim offers a crash course on how digital technology has transformed all fields of the media industry. Following a 16-year stint at Sony Music USA, in 2004, Ghuneim launched Wiredset, a successful digital marketing agency and technology incubator for TV networks, record labels and brands. He also founded the social media tracking and data visualization service, Trendrr.
Join us for an insider's view on the evolution of the digital media industries when Mark sits down with Jack Myers, one of the media industry's leading visionaries, consultants and economic forecasters. Learn how the impact of recent phenomena, such as social communities, user-generated content, commercial-avoidance technologies and performance-based media has changed all the rules. Find out everything you need to know now to keep your competitive edge!
The New School
Lang Auditorium
Arnhold Hall, 2nd Floor
55 West 13th Street
New York, NY
NYC: Next up October 22nd as part of a NARM Salon.
From from 4-7 pm at Soho House in NYC.
"What Gets Measured Gets Managed: Experts Discuss Metrics and Measurement of Music 2.0"
NYC: CMJ (week of October 20th)
Panel TBD
Then on to... LA. CA: Digital Hollywood
Next, on October 29, 2009, I will be moderating a panel discussion at Digital Hollywood. Fees and ticketing information can be found at http://www.digitalhollywood.com/.
Monday, October 29th
3:45 PM - 5:00 PM
Track II: Reinventing Advertising
Metrics and Analytics around Video, Social Media, P2P and User Generated Media
With advertising and the new technologies grabbing an ever greater share of the total advertising dollar, the need for accountability is greater now than ever. Data can be interpreted in any number of ways, drawing any number of conclusions, some proving to be on target, others leading to shaky investment of time, energy and useful results. The good news is that the ability to understand the metrics and analytics being applied to the new technologies - broadband, UGM, Social Networks, P2P and mobile - are beginning to show results. In this session, we will take a look at the latest techniques and question the assumptions that underpin advertising in the new medias.
Steve Banfield, CEO Mixercast
Bill Stephenson, VP Advertiser Solutions, Nielsen Online
Ali Rana, Vice President, Digital Strategy, Dynamic Logic
Chance Parker, Vice President and General Mmanager, J.D. Power and Associates
Adam Shlachter, Senior Partner, Digital Practice Lead, MEC Interaction
Esco Strong, Sr. Manager, Microsoft Advertising Institute
Mark Ghuneim, CEO, Wiredset, Moderator
2010: Toronto CA: Digital Music & Media Summit, part of the Canadian Music Week.
Last, on March 10, 2010, I will be speaking at the Digital Music & Media Summit, part of the Canadian Music Week. More information can be found at http://www.cmw.net/.
Over a period of four days in downtown Toronto, the Digital Music & Media Summit (DMS) will discuss the business of content and traditional relationships between the media and end users.
Launched by the Canadian Music Publishers Association (CMPA) six years ago and expanded with the support of the Ontario Media Development Corporation (OMDC) in 2008, DMS continues to bring together the top executives in music, broadcasting, film, multimedia, marketing, publishing, games, and technology to examine the transformation of the entertainment industries.
Confirmed to speak as part of DMS are some of the biggest names in digital worldwide, including Rob Wells - Sr. VP Digital, Universal Music UK Limited; Michael Paull - EVP Global Digital Business, Sony Music Entertainment; Angela Poe - Marketing & Social Media Manager, The Gary Group; Mark Ghuneim - CEO/Founder, WiredSet and Trendrr; and Jay Frank - Sr. VP Music Strategy, CMT (An MTV Network) as well as executives from some of the top digital companies in India - fast becoming the software powerhouse of the world.
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